In a move that’s likely to further strengthen the region’s entrepreneurial ecosystem and raise key networks, the Sharjah Entrepreneurship Center (Sheraa) inked a Memorandum of Understanding (MoU) with global non-profit Endeavor earlier this week.

For the uninitiated, Endeavor serves a platform for encouraging and aiding high-impact entrepreneurship in the region.

Sheraa was represented by CEO Najla Al-Midfa during the signing of the MoU whereas Endeavor UAE was represented by Chairman Badr Jafar. This new partnership is expected to pave the way for a better and more efficient support infrastructure for high-growth scalable startups through different phases of their journey.

Reacting to the new development, Najla Al-Midfa said: “Sheraa and Endeavor have a shared mission to support entrepreneurs as they grow their global impact. This partnership enables us to work together to cultivate a pool of high-impact startups that contribute to innovation and job creation, and would eventually gain access to Endeavor’s prestigious network.”

The Sheraa CEO added: “As our partnership continues to evolve, we look forward to seeing this collaboration lead to a thriving, accessible entrepreneurship ecosystem and increased job creation across the region.”

As part of the deal, Sheraa has now joined the Board of Directors guiding Endeavor UAE — a move both entities say will help them better align their collaboration.

Jenan Al-Mukharriq

Jenan Al-Mukharriq

A highly driven organizing member of the StartUp Bahrain ecosystem. And a Project Manager at Matter In Hand with a passion for content creation and empowering communities.

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