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Egyptian deep tech firm, Intella, has accomplished a remarkable feat in Saudi Arabia’s technology landscape by securing $3.4 million in a pre-series A funding round. Leading the investment were Saudi-based HALA Ventures and Wa’ed Ventures, Aramco’s venture arm.

Intella’s achievement signifies not only a significant financial milestone but also a strategic move to accelerate its presence in the Saudi market. This funding will underpin the development of artificial intelligence models meticulously tailored for the Middle East and North Africa (MENA) audience. To establish its commitment to the market, Intella is in the process of relocating its headquarters to Saudi Arabia, positioning itself strategically within the heart of the Kingdom’s flourishing tech and AI ecosystem.

Intella’s CEO and Co-Founder, Nour Taher, articulated the synergy between the company’s expansion plans and Saudi Arabia’s rapidly advancing tech landscape. Taher stated, “Saudi Arabia is quickly becoming a hub for technological advances. This move fits perfectly with our plans for expansion.”

Intella’s Voice system has gained acclaim for achieving an extraordinary accuracy rate of 95.73 percent following rigorous testing involving 30,000 hours of Arabic audio. This impressive feat surpasses industry giants such as Google and IBM Watson.

Omar Mansour, Intella’s Co-Founder and Chief Technology Officer, highlighted the company’s strategic focus on advanced audio analytics, with a primary emphasis on catering to the needs of the Arabic-speaking community.

Ali Abussaud, Founding Managing Partner in HALA Ventures, commended Intella’s innovative approach, noting, “They’re making significant strides in connecting global AI progress with the needs of the Arab-speaking community, and it’s exactly the kind of initiative the region needs right now.”

With a mission to lead the way in Arabic voice technology, this funding brings Intella closer to its goal of aligning the MENA region with global tech advancements. The funding round also attracted contributions from Sanabil500, INSEAD’s alumni angel network, and several other prominent investors.