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Jahez and DOO have announced a strategic partnership aimed at transforming customer experience and enhancing digital marketing strategies through advanced AI technology. This collaboration focuses on delivering seamless interactions using the Bahraini dialect while understanding the local cultural context.
Smarter and More Seamless Customer Experience
This partnership will enable faster and more efficient customer support across digital channels, including the Jahez app, WhatsApp, and social media platforms. AI-driven solutions will help reduce response times, increase customer satisfaction, and improve operational efficiency. By leveraging AI, Jahez can analyze customer inquiries in real time and provide accurate, tailored responses that align with customer needs and expectations.

Mr. Jawad Mahmood Jawad, CEO of Jahez, stated:
“At Jahez, we are committed to continuously enhancing our services to meet our customers’ needs with
innovative solutions. Partnering with DOO allows us to interact with customers in a way that feels natural and familiar, using AI that understands their language and cultural context, ultimately elevating our service quality.”

AI-Driven Marketing and Customer Engagement
Beyond improving customer experience, this partnership will also play a key role in advancing Jahez’s digital marketing efforts. By utilizing AI-powered analytics, Jahez will be able to better understand customer preferences, personalize offers, and optimize marketing campaigns for higher engagement and more precise targeting.

Last week, the partnership launched its first pilot initiative by distributing Girgian through WhatsApp, featuring Jahez’s AI-powered characters, Um Khaled and Bu Khaled. The AI system successfully managed Tens of thousands of responses, facilitating the distribution of more than 50,000 cashback vouchers to Jahez customers.

Ali Mohsen, CEO of DOO, commented:
“This partnership reflects our commitment to providing advanced AI solutions that help businesses improve customer engagement and marketing efficiency. With Jahez, we are creating a more personalized and seamless digital experience that aligns with Bahrain’s rapidly evolving digital landscape.”

Driving Digital Transformation in Bahrain
This collaboration aligns with Bahrain’s ongoing efforts to embrace digital transformation, helping businesses enhance customer experience and optimize marketing strategies. By integrating AI-driven automation and personalization, Jahez and DOO are setting new standards for customer engagement in the digital services and delivery sector.