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Labiba for Artificial Intelligence announced Jan 23, 2019, the launch of the Labiba W.L.L. along with a new joint venture with Bahrain FinTech Bay. The purpose of the joint venture is to optimize Labiba’s AI solutions centered around Conversational Interface and Voice-User Interface (VUI) to fit the needs of FinTech firms in Bahrain and the broader region.

Labiba prides itself as a pioneer that specializes in helping businesses across all sectors to leverage the power of AI to enhance their customer service, marketing, and support functions.

To ensure that its services are accessible to businesses throughout the region, Labiba focuses on developing AI machines capable of understanding not only formal Arabic, but a number of other commonly used dialects.

As of today, Labiba has an active presence in Bahrain, Jordan, and UAE, with the company planning on expanding its platform to the rest of the neighborhood. The new partnership with the BFB is expected to add to the company’s expansion strategy.

Ali Hajjaj, Chief Executive Officer of Labiba, said: “We are extremely pleased to be able to work closely with the Bahrain Fintech Bay (BFB) to accelerate the FinTech ecosystem in this region that has a huge potential for the future.”. “This is a great opportunity for us to utilize our experience and expertise to strengthen the fintech landscape in the Middle East and Africa,” he added.

“Our partnership with Labiba, a leading artificial intelligence, and robotic process automation firm headquartered in Jordan represents our first regional partnership under our Venture Acceleration Platform. We believe that their advanced chatbot/solution/platform that understands Arabic dialects will add tremendous value to the market.” says Khalid Saad, Chief Executive Officer of Bahrain FinTech Bay