Tap Payments and Emirates have signed a Memorandum of Understanding (MoU) during the Arabian Travel Market to enhance travel benefits for SMEs in the MENA region. This strategic partnership aims to provide convenience, savings, and growth opportunities for small and medium-sized enterprises.
The agreement, signed by Anwar Marafi, Head of Value Added Services at Tap Payments, and Dina Al Herais, Emirates’ Vice President of Commercial Products, Business and Leisure, marks a significant collaboration. Also present at the ceremony were Ahmad Alwazzan, Managing Director of the UAE at Tap Payments, and Nabil Sultan, Executive Vice President of Passenger Sales and Country Management at Emirates.
This partnership integrates Tap Payments’ innovative payment solutions with Emirates’ Business Rewards program, enabling SMEs to convert their Tap Payments Rewards into Emirates Business Rewards points. This process is designed to be straightforward, allowing small businesses to benefit from enhanced travel opportunities that support business operations across various destinations.
By 2025, the alliance aims to enroll Tap Payments’ extensive SME customer base into the Emirates Business Rewards Program. Benefits for SMEs include easy online booking management, complimentary enrollment, and the ability to accumulate points on all business travel, providing significant flexibility and cost savings.
This collaboration highlights both companies’ commitment to innovation and SME support in the MENA region. The partnership is poised to offer SMEs substantial advantages in travel, aiding their business growth and expansion.