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Kuwaiti telecom giant Zain recently wrapped up the fourth edition of its flagship Zain Great Idea (ZGI) accelerator program. The final phase of the initiative, dubbed the Zain Demo Day, saw entrepreneurs pitching their startups to the investment community of Kuwait.

Zain Demo Day was designed to provide Zain’s 12 entrepreneurs with a chance to meet some of Kuwait’s leading investment firms, capital ventures, and investors interested in backing up promising technology startups in the country.

Zain’s executive management team led by Zain Kuwait CEO Eaman Al-Roudhan also attended the event. In her opening speech, Al-Roudhan expressed gratitude for the company’s strategic partners Brilliant Lab and Mind the Bridge for their help with the ZGI program.

“Throughout the past three editions of ZGI and until the fourth edition that we are concluding today, our main goal has always been to support innovation and entrepreneurship in Kuwait by offering a healthy environment up to international standards for creative Kuwaiti youth who have great ideas,” Al-Roudhan said.

“We are proud that we have embraced and trained hundreds of Kuwaiti innovators and helped accelerate their projects from ideas on paper and into real business that operate in the market.”

The ZGI team prides itself as one of the most successful initiatives undertaken by Zain in Kuwait’s startup ecosystem. Focused on a comprehensive innovation and entrepreneurship strategy, the initiative saw the successful completion of three two-year programs (2010-11, 2013-14, and 2015-16).

As part of this initiative, Zain invests in, trains, and empowers hundreds of creative and motivated youngsters from all over the country. Many of them were previously part of ZGI and are now active in the country’s startup scene.

All Zain-backed entrepreneurs get the opportunity to be a part of various seminars, intensive workshops, and field visits to some of the biggest tech companies in the world.