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Following weeks of anticipation, Zoholics Dubai 2021 finally started proceedings earlier today at Dubai Marina 66 Al Marsa Street. In addition to the in-person meetup and conference, the event is also available for virtual participants through live streaming.

Zoholics is organized by Zoho Corp., the Indian enterprise software maker with an ever-expanding global footprint. The company has been particularly active in the GCC region in recent years with various new initiatives to help the regional startup ecosystem further grow.

This year’s Zoholics Dubai is focusing primarily on helping participants learn about the ins-and-outs of Zoho and its products. Zoho’s in-house experts, with input from the platform’s partners and clients, will demonstrate how to make the most out of Zoho’s rich inventory of enterprise apps to scale up operations.

Of course, that’s not the only attraction — from it, in fact. Zoholics is also bringing along a unique platform for all participants to network and get all the help and resources to expedite the growth of their respective organizations.

For example, Zoho’s clients and partners will share the stage to narrate their success stories (and how Zoho played a part in it).

Zoholics Dubai is also a perfect place to grow your professional network considering the event is attracting attendees from a diverse range of sectors and niches.

Key Speakers include Sridhar Vembu, CEO & Co-Founder Zoho Corp; Hyther Nizam. President MEA, VP of Product Management at Zoho; Ali Shabdar, Regional Director, MEA at Zoho; Nader Sabry, Author, and Keynote Speaker; Ramez Helou Founder and CEO at The Academy for Sales Excellence, and Diksha Vohra Founder and CEO at, among others.